Orders taken manually over WhatsApp and phone
Collecting orders in chats means retyping details, chasing payment screenshots and correcting addresses or quantities. It stops working once order volume grows.
SERVICES / BUILD: WEBSITES, APPS & SOFTWARE
Ecommerce Website Development for Online Stores and B2B Ordering
Selling online involves much more than a product page and a pay button. RDS Innovations builds ecommerce sites and ordering portals that handle catalogs with variants, carts and checkout, payment gateways, shipping, stock levels and the admin work that follows every order. We help you choose between a hosted store platform and a custom build, then set it up around your products, customers and fulfillment process.
- Catalog structure
- Product and category pages
- Cart and checkout
- Payment gateway integration
IN PLAIN LANGUAGE
Ecommerce Development, explained simply.
An ecommerce project has two sides. The storefront is what shoppers see: category pages, product pages with photos and variants such as size or color, search and filters, the cart and checkout. The back office is what your team uses: adding products, managing stock, processing orders, issuing invoices, handling returns and reading sales reports. Both need careful planning, because a polished storefront with a confusing back office still creates daily friction.
Checkout is where most purchases are won or lost. We keep it short, allow guest checkout where suitable, show delivery charges and estimated dates early, and connect payment gateways such as Razorpay or Stripe for cards, UPI, net banking and wallets. Cash on delivery, pin code serviceability checks and coupon codes can be added depending on how you sell.
After payment, the order has to reach the packing team, a shipping label has to be created and the customer needs updates. We can connect shipping aggregators or courier services, send confirmations by email, SMS or WhatsApp, and sync stock with your inventory or accounting software so the website does not sell products you no longer have.
B2B ordering works differently from retail. Business buyers log in, see prices specific to their account, order in cartons or minimum quantities, buy on credit terms and download GST invoices. We build B2B portals that support these rules, either alongside a consumer store or as a separate ordering site for dealers and distributors.
PROBLEMS IT SOLVES
Why businesses invest in it.
Stock mismatches between channels
When the website, marketplace listings and the godown each track stock separately, items sell after they run out and customers receive cancellations.
Shoppers abandoning checkout
Long forms, surprise delivery charges, forced account creation and payment failures cause shoppers to leave with items still in their cart.
Store platforms that do not fit the business
Some businesses outgrow template stores because they need custom pricing, product configurators, subscription orders or B2B rules the platform handles poorly.
Fulfillment managed outside the system
Copying orders into courier portals and spreadsheets slows dispatch and makes it hard to track returns, refunds and delivery exceptions.
IS IT RIGHT FOR YOU?
Who needs it, and when.
Who it is for
- D2C brands selling apparel, cosmetics, packaged food, home goods or wellness products directly to customers
- Retailers with physical stores that want an online channel connected to their stock
- Manufacturers and wholesalers that need a B2B ordering portal for dealers and distributors
- Businesses selling made-to-order or configurable products that need custom options and pricing
When it is the right time
- You are launching a brand and want to sell directly rather than only through marketplaces
- Order volume has grown beyond what WhatsApp or phone ordering can handle
- Your current store platform cannot handle your pricing, variants or fulfillment rules
- You need online orders, inventory and accounting to work from the same data
WHAT'S INCLUDED
Features, deliverables and capabilities.
Scope is agreed in writing for every project. These are the building blocks we typically plan with you.
Catalog structure
Categories, collections, attributes and variants such as size, color, pack size or material, with SKU codes, images, specifications and filters planned around how customers browse.
Product and category pages
Search-friendly product pages with image galleries, variant selection, stock status, delivery estimates, reviews where suitable and product structured data.
Cart and checkout
A short checkout with address entry, pin code serviceability checks, coupons, delivery charge rules, guest checkout and a clear order summary.
Payment gateway integration
Online payments through gateways such as Razorpay or Stripe, with payment status handling, failed payment recovery, refunds and optional cash on delivery.
Shipping and logistics
Integration with shipping aggregators or courier services for rate calculation, label creation, tracking numbers and delivery status updates.
Inventory and order management
Stock by product and variant, low-stock alerts, order statuses from placed to delivered, partial shipments, returns and cancellation handling.
Store admin
An admin panel to manage products, prices, discounts, orders, customers, banners and reports, with separate roles for catalog, operations and finance staff.
B2B ordering features
Account-specific price lists, minimum order quantities, quick reorder, credit limits, quote requests and GST invoice downloads for business buyers.
USE CASES
How businesses use it.
Representative examples of the work, described generically. They are not client case studies.
D2C skincare brand store
A store with product bundles, a skin-type filter, ingredient details, refill subscriptions, prepaid offers and WhatsApp updates at each stage of delivery.
B2B portal for a hardware distributor
Dealers log in to see their tier pricing, order by carton, check their credit balance and download invoices, while the sales team approves orders above a set limit.
Bakery with local delivery
A store that checks delivery pin codes, offers delivery time slots, stops same-day orders after a cutoff time and sends each order to the kitchen as a production ticket.
Furniture store with configurable products
Product pages where customers choose dimensions, fabric and finish, with prices calculated from the selected options and longer delivery estimates for made-to-order items.
Retail chain with store stock
An online store synced with stock across several outlets, offering home delivery or store pickup and showing availability at the nearest branch.
DELIVERY PROCESS
How we deliver it.
Decisions stay visible, important workflows are validated early, and delivery is shaped around the agreed scope.
- 01
Commerce discovery
We review your products, pricing rules, order volume, fulfillment process, payment options and current systems such as billing or accounting software.
- 02
Platform decision
We compare a hosted store platform, a WordPress-based store and a custom build for your needs, with honest trade-offs on cost, flexibility and upkeep.
- 03
Catalog and journey design
We plan categories, attributes and variants, then design product, cart and checkout screens in Figma with mobile shoppers as the priority.
- 04
Build and integrations
We develop the storefront and admin, connect payments, shipping, messaging and inventory sync, and import your product data.
- 05
Order testing
We place test orders across payment methods, coupons, delivery zones, cancellations and refunds to confirm every path works before launch.
- 06
Launch and refinement
We go live, watch the first orders closely, set up sales and conversion tracking, and refine pages based on how shoppers actually behave.
DECISION GUIDE
Hosted store platform or custom ecommerce build?
Each approach suits different businesses. The decision usually comes down to how standard your selling process is and how much control you need over it.
Hosted store platform
Best for: New brands and retailers with standard catalogs and checkout needs.
Subscription platforms provide hosting, checkout and an app marketplace out of the box. Setup is quicker and maintenance is lighter. Trade-offs include recurring fees, transaction or app charges, and limits on custom pricing, checkout changes and data access.
WordPress-based store
Best for: Content-led brands that want a blog and store together with moderate customization.
A WordPress store offers flexibility through plugins and theme changes. It needs careful hosting, regular updates and plugin management to stay fast and secure as the catalog grows.
Custom ecommerce build
Best for: B2B portals, configurable products, complex pricing or deep system integration.
A store built with Next.js and a Django or API backend gives full control over catalog, checkout, pricing rules and integrations. It costs more upfront and needs ongoing maintenance, but avoids platform limits and per-app fees.
Benefits, technologies and integrations
BENEFITS
- A direct sales channel where you own the customer relationship and data
- Fewer manual order entry steps and fewer errors
- More accurate stock across channels and fewer cancellations
- A checkout designed to reduce friction on mobile
- Orders, returns and revenue visible in one admin panel
- Room to add B2B ordering, subscriptions or new regions later
TECHNOLOGIES WE USE
Next.jsReactTypeScriptTailwind CSSPythonDjangoREST APIsWebhooksPostgreSQLMongoDBRedisWordPressGoogle Analytics 4Google Tag ManagerSchema.org structured dataFigma
INTEGRATIONS & CUSTOMIZATION
- Payment gateways such as Razorpay or Stripe, including UPI, cards and net banking
- Shipping aggregators and courier services for rates, labels and tracking
- Accounting software such as Tally or Zoho Books for invoices and stock
- WhatsApp Business API and SMS for order confirmations and delivery updates
- Marketplace stock sync through available seller APIs
- Google Merchant Center and Meta catalog product feeds
- Email marketing tools for abandoned cart and post-purchase messages
- ERP or warehouse systems for stock and fulfillment
PLANNING
Considerations, cost and timeline.
Limitations & implementation considerations
- Payment gateway, shipping, SMS and WhatsApp charges, plus any platform subscription or app fees, are third-party costs billed separately.
- Product data takes time. Good photos, consistent specifications and correct variants are essential and are often the main source of delay.
- Returns, refunds and cancellation policies should be written before launch, and the store needs to show them clearly.
- An online store needs ongoing marketing to bring visitors. Plan for SEO, ads or social campaigns alongside the build.
- Stock sync is only as accurate as the source. If your billing or inventory system is not updated reliably, the website cannot be accurate either.
What affects cost
- Hosted platform subscription versus custom development
- Catalog size, variant complexity and product data import
- Number of payment, shipping, accounting and messaging integrations
- B2B features such as custom price lists, credit terms and approvals
- Custom features such as configurators, subscriptions or multi-store stock
- Design depth for product, collection and campaign pages
Typical timeline
A store on a hosted platform with a standard catalog typically takes a few weeks to several weeks. Custom stores and B2B portals with integrations usually take a few months and are often launched in phases, depending on scope.
INDUSTRY APPLICATIONS
Where it is commonly used.
FAQ
Questions about ecommerce.
Which payment methods can my store accept?
Through gateways such as Razorpay or Stripe, stores can usually accept cards, UPI, net banking and wallets, with international cards depending on the gateway and your account approval. Cash on delivery can also be offered with rules by pin code or order value. Gateway fees are charged by the provider.
Can the website sync stock with my billing or accounting software?
Often, yes. If your software offers an API or regular export, we can sync stock and orders on a schedule or close to real time. We confirm what your current system supports during discovery.
Can I sell to both retail customers and business buyers?
Yes. One store can show retail prices to the public and account-specific pricing, minimum quantities and credit terms to approved business buyers after login. Some businesses prefer a separate B2B portal, which we can also build.
Do you handle shipping integration?
Yes. We can connect shipping aggregators or courier services to calculate rates, generate labels, assign tracking numbers and send delivery updates to customers automatically.
Should I sell on marketplaces or on my own website?
Many brands do both. Marketplaces bring existing shoppers, while your own store gives you the customer relationship, better margins and control over presentation. We can help keep stock and orders consistent across both.
LEARN MORE
Guides and articles.
NEXT STEP
Let's discuss your ecommerce project.
Tell us what you are trying to build, fix or improve. We will reply with questions, a suggested approach and a realistic estimate.